When Less Isn’t a Choice
The planet is collapsing under too much, while millions still wait for just enough. If you haven’t checked out Blog 5: The Tech Fix Mirage , you might want to. In that piece, I looked at how even our best technological fixes—electric cars, smart recycling, solar roofs—often avoid a deeper truth: maybe we don’t need all this stuff in the first place. But this one’s a little different. We’re still talking overconsumption, sure. But quieter kinds. Everyday things that we don’t even realize add up—like the guy who once casually told me he drinks a gallon of milk every day. His doctor apparently said it was okay. Honestly, he didn’t look okay. We all have something like that—extra helpings, second fridges, three cups of rice at dinner instead of one. Even online searches, something we barely register, have a hidden cost. One deep search can use enough electricity to power an LED bulb for about 17 minutes. That’s no big deal, until you realize that in some homes around the world, tha...